Indiana University
CX Marketing Consultant at University Communications and Marketing with a focus in digital strategy, email support, and content creation.
Formerly a Digital Content Specialist and Project Manager at UITS at Indiana University with a focus in content creation and communications strategy, respectively.
Email Marketing
In my current and previous role, I managed high-visibility email campaigns in Salesforce Marketing Cloud, supported digital strategy initiatives, and collaborated with teams across the university to ensure that our messaging was consistent and effective.
UITS Monitor
Created and sent UITS Monitor, a biweekly newsletter sent to the entire IU student, faculty and staff population (approx. 150K recipients) in Salesforce Marketing Cloud.
University Information Technology Services
August 2020-August 2023
IU Today newsletters
Created and sent IU Today newsletters (IU Today, IU Bloomington Today, and IU Indianapolis Today), twice a week to faculty and staff (approx. 21K recipients).
University Communications and Marketing
July 2024-December 2025
IU Leadership emails
Created and sent emails from IU President Pamela Whitten, that included parent/presidential newsletters, State of the University addresses, and IU updates to recipients varying from 25K to 140K.
University Communications and Marketing
January 2025-December 2025
Photography
I photographed various events and headshots for UITS. View more of my photography at IU.
Social media
Previously managed the UITS Instagram account, increasing engagement and followers by 83%, and created content in Sprout Social and Adobe Illustrator.
What happens after you leave IU?
Old School Tech series
Informational graphics